Thursday, July 26, 2012

Truly Yours Olympics


I'm a competitive person. So any time there's a chance to win a gold medal, I'm up to it. And since the Olympic Games are right around the corner (Go USA!), Truly Yours is giving you the opportunity to go for the gold. Starting tomorrow, spend $50 at Truly Yours, including our amazing new arrivals, and get a $5 gift card. Spend $100 and win a $10 gift card! And if you're anything like me, spend $150 or more and win a whopping $20 gift card. Give it to a friend or keep it for yourself. But whatever you do, spread the word!

Tuesday, July 24, 2012

Truly Trendy: animal print

animal print

              Khakis and greys are both neutrals and they go with everything, which is why we like them! (Easy, peasy.) But they can be boring and monotonous. And being as easy as they are, it might look like you didn't try hard enough when getting dressed this morning. Animal print, on the other hand, is fierce and daring. You're going to get noticed as soon as you walk into any room. But did you know it's also a neutral? That's right, cheetah, leopard, zebra, and snakeskin prints go with everything, including Truly Yours. Like these two outfits, for example. On the left, I paired the Twist and Shout Tank with some flashy leopard printed shorts. The fun, bright yellow of the tank compliments the bold shorts and the back adds a surprise detailed element. Even printed accessories match the animal print neutral! Add my personal fave, the Weekend Warrior Necklace in Blue (shown in the picture) and some black wedge sandals with more neutral colors. On the right, I used animal print merely as an accessory, but it clearly takes the outfit to a whole 'nother level. Pair an animal print belt, like the cheetah one above, with our Tractr Jeans in White to really make it pop. Then, whichever color top you want to wear is up to you. Anything goes! I chose our NEW Carter Finley Cutie Tank (it's not just for tailgating!) because of the bold red. Blue accessories help mellow the outfit out, like our also NEW Rumor Has it Necklace in Light Blue, which also comes in red, green and dark blue.

Thursday, July 19, 2012

Truly Yours has school spirit

From left to right: Back the Pack Dress, Purple Reigns Dress, Carter Finley Cutie Tank

We're all guilty of wearing the very boring jeans and a T-shirt combo at college sporting events. But let's face it, we want to show our school spirit AND look cute. There's just not a lot of options out there. Looks like Truly Yours is saving the day once again. Please, hold your applause. Introducing our new arrivals and a special sneak peek at our fall lookbook featuring our models looking seriously spirited in Wolfpack related gear. All of the pieces you see will eventually be up on the Truly Yours website, but the three looks below are up NOW so get them while you still can. Football season may be here in a month or so, but these pieces won't be. And don't worry Pirate fans, Erin graduated from ECU so you know she's got you with the purple options as well. We can't wait to see you at the fashion show...oops, I mean football game. I guess now they're one in the same.

Monday, July 16, 2012

New arrivals

New Arrivals are always on the horizon at Truly Yours. We're constantly striving to bring you the newest and most on-trend clothing and accessories at affordable prices. Our newest pieces include striped tops and printed dresses, like our Farmer's Market Dress in a floral print that's great for spring! Monochramtic outfits were all over the spring runways in New York and work perfectly for this outfit. Pick shades of blue that either match spot on with the dress or are a different shade entirely. Then choose a bag in a different color to break up the outfit. We chose white to match the white flowers in the dress!

The Under the Boardwalk Dress is one of my favorite Truly Yours dresses. The pastel colors make it feminine while the paisley print gives it a boho vibe. Perfection. You can play up the bohemian feel with a 70's style headband that looks great with loose beachy waves or some flats with fringe detailing.  Our Tribe Vibe Ring is a major statement piece and will add a pop of color and fun to any outfit. Don't be afraid of pairing it with other prints! It's a small accessory so it won't clash. And if you're going to wear any earrings with this outfit, make it our popular Hollywood Sign Earrings for just $10! Go to our New Arrivals page for all up to date Truly Yours clothing and accessories.

Tuesday, July 10, 2012

Lookbook love #5


Out with the old and in with the new! Perfect timing for our summer lookbook series to be over because our new mini lookbook is out and ready for you to lust over. But that doesn't mean these looks are old by any means. Just because the 4th of July is over doesn't mean you can't still wear red, white and blue! Nix the stars and class it up a little bit with our Fireworks Finale Tank Top and Tractr Jeans in White on the left. Add blue accessories like classic blue heels and a statement necklace. Hair can be an accessory, too! The "top-knot", more commonly known as the bun, is super trendy right now and looks perfect with this outfit, as seen on our model. On the right is more of a rustic look with ankle boots and skinny jeans matching our Sparkler Top, one of my favorite pieces from Truly Yours. Sleeveless collared shirts are everywhere and the stripes and tie at the waist stand out and add extra flair. We paired it with our Bohemian Rhapsody Necklace and a red lip, which looks great on everybody!

Sunday, July 8, 2012

Lookbook love #4


Around the "blogisphere" loads of girls want to know how to style the colored denim trend. Good news, it's not hard. You don't have to wear them with a plain white shirt. The new mix n' match trend allows us to wear different colors, patterns, fabrics, etc all in one outfit!. So I put together a set from the Truly Yours summer lookbook that incorporates all of these things. First things first: what to pair with our Tractr Jeans in Tropical Punch? Our green and striped Beach Club Tank Top looks great without clashing. You can also get away with a lightweight scarf in place of a necklace, even in the summertime. I chose a pretty floral print. Hint: when mixing patterns (like stripes and florals) make sure they are a similar color palette. This crochet shoulder hobo bag is also a huge trend. Basically you can get away with anything crochet these days: dresses, bags, shorts, tops, anything! Just make sure, if you are choosing to wear it as a dress or top, to stay covered with something like a cute bandeau. Our Starship Earrings match perfectly with the jeans (so the outfit doesn't turn into a mess!) And then a neutral flat in a sophisticated suede fabric completes the look.

Saturday, July 7, 2012

Lookbook love #3


It seems as if these bright coral colors are taking over this summer! And you know we stock up on whatever's trending right here at Truly Yours. Our on trend Changes in Latitude Tank Top is cool in this too-hot weather paired with our Tractr Jeans, now on sale for $50. This ensemble matches great with our Don't Get it Twisted Belt  (also available in pink) and gives it more life compared to a boring brown belt. Add some gold accessories like our new matching set of Walk Like an Egyptian Necklace and Walk Like an Egyptian Earrings. Wearing a watch with every outfit isn't just practical anymore, it's a must for every fashionista. Try a new take on it with a watch that doubles as a bracelet. Also a super huge trend (and something I will be posting about soon!) is anything and everything animal print. Zebra, giraffe, leopard, and cheetah prints are the new neutrals, which makes them so enticing. They go with everything! So add an edgy zebra print flat and maybe a nautical tote if you're on the beach, like our model in the summer lookbook photo.  

Friday, July 6, 2012

Sneak peek

Kasey in one of our new dresses that will be up on the website soon.
Perfect for ECU football season!

All lookbook photos are taken by Cabell Johnson from Oh So Chic Photography,
pictured here.

Kasey in our Make a Statement Maxi Dress, definitely making a statement.

These flowers are gorgeous and were a perfect backdrop for our Fiesta Dress.

Kasey "rocking" the Sunday Funday Tank Top and Live, Lace, Love Shorts.
In the spirit of everything lookbook this week, we're giving you insight into what goes down on a Truly Yours photo shoot. This is a glimpse of our new mini-lookbook debuting next week. Trust me, it's not all glamour. What you can't see from these behind the scenes pics is all of us sweating all over the place. If you don't know already, N.C. weather is miserable! But that didn't stop our model Kasey Smith from looking put together and oh so Truly Yours.

On a side note, if you're moving into an apartment in the ECU area for the fall, you'll be getting a Truly Yours flier in your move-in packet that features a picture from this lookbook. And a special surprise in the form of a coupon! 20% off to be exact. The goodies just keep on comin'.

Monday, July 2, 2012

Lookbook love #2


It's the second day of our Lookbook Love series and we're giving you two looks to covet. The first in the top lefthand corner is a fun and girly alternative to a dress. Rompers are a big trend this summer and the Take the Cake Romper is no exception. When the whole shirt and a top thing gets boring, this is your go-to. Pair it with our flashy Hollywood Sign Earrings and a colorblock shoe. Or go barefoot on the beach like our models! The second look is worn by Truly Yours founder, Erin. The Tractr Jeans are one of her favorite items because they go with everything. She's also wearing our Walking on Sunshine Top with the hot pink Braidy Bunch Necklace. Your shoes and other accessories should be kept simple to let the necklace speak for itself.

Sunday, July 1, 2012

Lookbook love #1

Summer Lovin' is our new series that will be taking place over the next week where we will be featuring outfits from our summer lookbook. We're taking the lookbook and making it a reality for you Truly Yours shoppers by breaking the looks down and giving you links for each piece so you can look just as great as our models! All photos were taken by Cabell Johnson from Oh So Chic Photography!

 Our model looks absolutely beautiful in this outfit and we want you to look just as good! So start with our updated version of a feminine white top, the First Kiss Top, which is so good for accentuating the tiniest part of your waist with it's attached belt. Then we added some funky coral colors with the Tuscan Sun Shorts, and some of our newest pieces of jewelry, the Coral Me Crazy Earrings (just $12!) and the Secret Admirer Necklace. Unfortunately, the necklace the model is wearing went fast after it was featured on our Head to Toe Chic giveaway last week. (The good news is we now have several blogs wanting to feature a Truly Yours giveaway so stay tuned for those big announcements!) Finish off your look with white sandals with gold metal accents for a little bit of edge. Hope you liked our first post on Lookbook Love! More outfits to come so check back daily!